What requirements does WinMarketing have for the functionality of the online store
Integration with analytics services
With Google Merchant Center, we promote your products and get extensive analytics in the form of reports
A wide variety of smart filters
Modules for product search help you quickly sort by parameters: model, color, size, similar products, etc.
Convenient catalog assortment management
The site management system should be intuitively simple and provide access to work with any number of product items: from 10 to 40 000
Possibility of electronic payments
Connection to different payment systems gives the customer a choice of the most convenient way to pay by bank card
Possible integration with CRM
This allows you to automatically coordinate all changes to the site for items, prices, stocks and orders.
Stages of creating an online store
The structure of these sites differs from conventional sites with less text content and a more detailed catalog. Therefore, the stages of development of a web resource also have their differences:
1
Create a custom design or buy a template for adaptation
2
'Pouring' the site on hosting
3
Setting up a CMS system for content management
4
Connecting statistics and analytics services to the resource
5
Setting up additional software plugins required on the service
6
Basic CEO optimization
What's better: buying a ready-made online store or creating a service from scratch?
This is a question many entrepreneurs ask themselves when starting an online store. WinMarketing offers a balanced solution tailored to the individual characteristics of each business.
OpenCart ready template
OpenCart system was specifically designed for e-commerce and has all the basic modules for buying and selling on the Internet:
Admin Panels
Order forms
Installing payment modules
Setting up a secure protocol
Creating a module for demo items
Basic system settings and russification
However, adapting a ready-made engine for individual needs has its own disadvantages