What design you can expect from WinMarketing
Web design trends change faster than the seasons of the year. He who creates and anticipates it, and not he who chases the fashion, succeeds. Here are some of the techniques that WinMarketing has successfully implemented in projects.
Minimalism with white or contrasting backgrounds
The fashion for free space has steadily entered the design of the site building. It corresponds to an easy perception of information, allows you to visually enlarge the screen and add as accents all kinds of shades.
Chaotic arrangement of blocks
Structuring the material by standard schemes no longer looks so relevant. That's why designers tend to arrange blocks in a broken grid, creating a unique pattern of text and photos.
Adaptive logos
Adjusting a logo for different gadgets allows modifying the logo, reducing or increasing its size. The most famous world brands create their logos in 4-5 variants, which are equally recognizable at a glance.
Cinemagraphs
Static photos with an animated element that attracts special attention. Cinemagraphs are just entering the trend of website building. They look very fresh and original, and haven't got bored yet, like gifs or infographics.
Storytelling
Quite a new direction of presenting visual information, supported by some interesting story. Storytelling convinces the customer in a consistent way in the form of a fascinating life story, so the visitor's attention is held longer and more effectively.
3D images
3D graphics in a modern version are mega-relevant in web design. It is combined with flat photos, gifs and videos to create unique virtual reality effects. There are no limits to this trend, so its relevance increases every year.
Creating unique fonts
Corporate style requires its own font that meets the character and goals of the organization. Designing a unique font is the signature of your company, which will be as recognizable as the logo and slogan.
Experimental photographs
Juicy and daring studio photos can present a brand from a completely unexpected side. Such photo shoots can be combined with 3D visualizations, flamboyant models or specially made props.
Duplex Images
The mega-trend of these years is images using only two colors and their shades. The primary color emphasizes the main object, while the secondary color reflects the background gradations.