Ads of this nature are based on publicly available user profile data. WinMarketing has its own, unique development of plugins that allow comprehensive tracking of consumer profiles. Our spiders get all the necessary information from the network!
Why is targeting so important in promotion?
Ability to access users who are guaranteed to be interested in the offer
Ability to access users who are guaranteed to be interested in the offer
Ability to access users who are guaranteed to be interested in the offer
Targeting is easy to adjust for nearby competitors, which makes it possible to redirect interested customers to your project. By skillfully matching ads to a community's subscribers, you can create your target audience quickly enough.
Creativity
An expressive image and a maximally capacious commentary-explanation work as a reference signal, concentrating the attention of users
Constant updating
We try to focus the attention of CA with new topical solutions, which does not allow the CTR level to fall.
Adapting the content to the peculiarities of moderation
By studying the rules of the resource, we comply with them without provoking the moderators to block the ad
Wide price range
It depends directly on the size of the audience
When do you need targeting advertising?
Targeting is useful if:
The task of testing a new service or product
Business is in decline and needs supportive measures
Need to get the word out quickly about a product or a new brand
Recruitment of listeners for webinar or online courses
Previous advertising campaigns have not yielded the expected results
What criteria do we use to set up targeting?
Socio-demographic
The settings take into account general parameters: age, marital status, income level, education, etc.
Geographic
Geolocation is taken into account (a region within a limited radius or a whole city or even a country)
Time
Shows are oriented to the time of day or specific dates. Banners can be turned off at night or shown alternately on weekdays and holidays.
By interest
The preferences of the audience are inspected. It is then segmented thematically
By entry method (by device)
Targeting can be performed by OS, browser, gadgets, PC.
External segments
When using the look-alike feature, software algorithms will select similar audiences based on metrics.
According to the goals of advertising
Here are the main objectives of the campaign: conversion, interactive users, recognition, stimulation to perform the target actions.